THEO

 

In 2013 Theo Eyewear launched a design competition.

The assignment was to design a mirror that reflects Theo’s sense for innovation and originality. The mirror also had to be easily assembled and disassembled. Other criteria were: light, durable and multifunctional – a hand and table mirror in one. I’m very proud to announce my design got the first prize.

And the winner is… Ruben Deriemaeker from Antwerp! His design was satisfactory in every way. Because of the magnetic back and by putting a magnet in the base, you can mount the mirror anyway you please. Theo was very impressed by the playfulness of the design. Theo’s manager Wim Somers: ”The design is genius in its simplicity and beautiful from every perspective. The purest design won! This is exactly what we were looking for.”

 

Design and concept by Ruben Deriemaeker. Antwerp 2018.

theoeyewear

Theo

 

Theo Theo

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